Chat with us, powered by LiveChat
Contact Banner - MeritDirect Global Solutions

MeritDirect is the leading provider of Data Driven Marketing Solutions, all powered by technology enabled platforms built for today’s modern marketer. Omni-Channel marketers achieve and maximize superior return through MeritDirect’s solution portfolio: Database Marketing Audience Targeting, Data, Digital + Omni-Channel and Database Marketing Technology.

We are proud to have been named “One of the top 10 Fastest Growing Data and Analytics Companies” by The Silicon Review as well as “A Company to Watch” by Outsell, Inc. MeritDirect is driven by strong talent and a culture of success and innovation.  Come join our winning team and be a part of our continued success and growth.

MeritDirect is seeking a Salesforce Administrator / Marketing Cloud Specialist in our Rye Brook, NY headquarters to play an integral role on a growing Marketing team.  Reporting to the Vice President of Marketing, the incumbent will own all aspects of our new Salesforce platform, acting as the subject matter expert (SME).  This is both a technical and operational Salesforce role that will focus on the administration of the Sales Cloud platform, ensuring that it is built to strategically and technically achieve our digital and demand gen marketing goals.   Further, the successful candidate will have marketing automation responsibilities, via Pardot.

The Salesforce implementation is scheduled to go-live within 90 days.  As we scale up the business, the incumbent will be involved in the strategy, roadmap and integration of the community, marketing, sales and service clouds. S/he will also perform analytics to better help us understand how we are doing and advise on how we can improve.

Responsibilities include, but are not limited to, the following:

  • Salesforce Administrator
    • Provide day-to-day end-user support and assist users with best practices to improve, gain success from and increase their knowledge of
    • Oversee release management processes and impact on users
    • Maintain user roles and profiles, security settings, access settings, etc.
    • Create and manage custom objects, fields, and formulas
    • Responsible for data integrity, data management and manipulation tasks such as merging duplicate records in alignment with existing operating model
    • Manage data dictionaries and administrative procedure documents
    • Manage weekly Salesforce data exports in alignment with data retention and account update requirements
    • Manage Salesforce integrations with various platforms
    • Create new fields, dashboards, pipeline and revenue reports, workflows and objects
    • Manage all hands-on configuration and builds
    • Create process docs and trainings to help staff understand Salesforce application
  • Marketing Cloud Specialist
    • Work with Marketing Operations lead to perform marketing automation system administration, configuration, data migration, and Salesforce integration duties as directed into existing Marketing Cloud
    • Configure/build/test/optimize journeys or automations based on proposed Salesforce activity
    • Create and test triggers and notifications based on Salesforce activity
    • Create and deploy trackable demand gen campaigns via Pardot
    • Monitor Campaign activity


  • Bachelor’s degree required
  • 3+ years of Salesforce Administration with at least 1 year of experience on the Marketing Cloud or similar Marketing Automation platform, working closely with the business users
  • Proficient in Microsoft Office, particularly advanced Excel skills (vlookups and pivot tables)
  • Prior Salesforce Lightning experience required
  • Experience with Data Loader and Dedupe tools
  • Experience with Demand Gen Campaigns and SQL/MQL activity
  • Experience working in a B2B environment is a plus
  • Strong technical skills required
  • Inquisitive personality
  • Ability to self-teach, when needed

Please submit your resume, cover letter, and any other relevant materials . This position is not eligible for employer-visa sponsorship.


Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

This site uses cookies to enhance your browsing experience. By continuing to the site you accept their use.