Vice President, BI + Analytics
Andy Joyce runs MeritDirect’s Strategic Services Group (SSG). A team of six marketing and database analysts, SSG’s mission is to serve its clients in the study, measurement and improvement of Direct Marketing ROI across channels, marketing vehicles and segments (both customer & prospect).
SSG’s clients—who vary from small niche marketers to $500MM+ corporations—utilize the team as an extension of their own in achieving their objectives.
In addition to his marketing background, Andy has worked in supply chain management, specifically in grocery distribution and as a professional tennis instructor. He has a degree in Marketing and Theology from Saint Louis University. Outside of work Andy enjoys traveling, reading and Cleveland sports. He lives in Stamford, CT with his wife Maureen.