Senior Vice President | Database Marketing Audience Targeting
Scott brings over 12 years of experience in data driven marketing. Prior to joining MeritDirect, Scott spent time in various circulation, analytics and brand management roles at Uline and School Specialty.
Since joining MeritDirect in 2010, Scott has been dedicated to delivering customer growth for Merit clients and increased ROI through circulation planning, strategy and analytics. Scott’s clients rely on him for his uncommon ability to develop and refine tactics while bringing a decisive perspective.
Scott earned a BS in marketing from Iowa State and an MBA from University of Wisconsin-Oshkosh. He currently serves as the President of the Board of Directors for a non-profit serving special needs youth, KEEN Chicago.
Scott works with top management to develop strategic data-driven programs for MeritDirect clients.