(RYE BROOK, NY –Effective September 27, 1017) – MeritDirect’s robust and responsive market-leading B2B data, coupled with adsquare’s rich location data is now available for targeting prospects within the US, UK and France. This new partnership makes MeritDirect’s data sets available for more precise B2B campaigns on mobile devices.
“We are extremely excited to announce that MeritDirect’s OmniDIGITAL B2B data is now available for use through adsquare, allowing digital marketers to reach prospects at the right micro moments. MeritDirect will continue to add new strategic partnerships making our premium B2B data available across preferred marketing channels.” says Ethan Simblist, Vice President of Digital Services, MeritDirect.
To leverage our marketing-leading data through Adsquare, please contact Ethan Simblist at 914.368.1087.
MeritDirect is the leading provider of global multi-channel solutions, offering integrated marketing through a wide array of products and services. Multi-channel marketers achieve and maximize superior return through MeritDirect’s Customer Acquisition and Retention, Data and Media Services, Marketing Databases, Strategic Services Group and International Services.
adsquare is the mobile-first data exchange, bringing together advertisers and data providers in a fair, secure and privacy-friendly way. The platform has been built mobile-first, operates in real-time and enables advertisers to leverage data for panoramic audience targeting and precise moment marketing. Programmatic buyers can take control via the self-service Audience Management Platform which gives them full transparency in buying data, creating audiences and activating them for their DSP of choice. adsquare offers a broad portfolio of data from mobile, online and offline sources including data partners such as Acxiom, Mastercard or TomTom. In addition, advertisers can discover the marketplace for private deals with first-party data owners including app developers, publishers and other companies or tap the adsquare Data Alliance. adsquare works compliant with strict European privacy laws and has been awarded the ePrivacy seal for best practice data handling. For more information visit www.adsquare.com follow @adsquarecom or contact firstname.lastname@example.org