(September 18, 2019) May 25th, 2018 ushered in 4 little letters into our business vernacular - GDPR. Now, in the US, we are on the cusp of the biggest Privacy shake up since the CAN-SPAM Act with the imminent arrival of CCPA...
(May 30, 2019) This years’ Sirius Decisions Summit in Austin, Texas carried the theme of “Togetherness” – highlighting the need for tight collaboration between sales and marketing. And, for that matter, organizational buy- in and a comprehensive, single vision. Powerful stuff...
(January 15, 2019) So, this morning I read an article that describes using TV whitespace to deliver broadband internet access where folks simply cannot get it due to their location and/or cost concerns. This amazing process made me think of email…weird, I know, but hey it’s what I do.
(August 31, 2018) MeritDirect's, Chris Blohm, Senior Vice President of Data, Digital + OmniChannel Solutions is featured in the Forbes Communications Council Blog on the topic of "Account Based Marketing Is Not Always About Finding Something New".
(May 2, 2018) LinkedIn CEO Jeff Weiner just revealed surprising new research about the state of job skills in the U.S. The number one 1 "skill gap" in the US workforce, according to Weiner is communication skills. The list of demands for this skill set is a mile long, but why is it in such short supply? Why is there a gap? How is this effecting your customer experience? Your account retention and your new business growth?
March 6, 2018 from MeritDirect Chris Blohm, Senior Vice President of Data, Digital and OmniChannel Solutions is featured in the Forbes Communications Council Blog on the topic of Enlisting Data to Better Understand Your B2B Customers. Click here to read the blog.
(February 5, 2018) From MeritDirect, Ethan Simblist, Vice President of Digital Solutions, is featured in the Oracle Data Cloud Blog in 3 Ways to Use B2B Data in a Cross-Device World. Click to read more.
(January 29, 2018) From MeritDirect Chris Blohm, Senior Vice President of Data, Digital and OmniChannel Solutions is featured in the Forbes Communications Council Blog on the topic of Identifying Accounts in Account Based Marketing. Click to read more.
(December 5, 2017) As we approach the holiday season, it’s inevitable that at some point, we will all contend with an Ebeneezeresque attitude. It’s the end of the year and the grind of finding someone, ANYONE with some marketing dollars left to spend, securing new customers, locking in contracts with vendors, and a multitude of other to-do items that have been stalking you all year is really harshing your holiday mellow.